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Marketing for Pharmacists
Providing and Promoting Professional Services

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£47.50
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MORE ABOUT THIS BOOK

Main description:

"Marketing for Pharmacists" is based on the premise that marketing is not just a corporate function, but an activity that all pharmacists should undertake. Pharmacists in all settings can use the marketing ideas and techniques in this book to build their practices, develop innovative services, and generate business for their employers or organizations. This revised edition has been thoroughly updated and includes a new chapter titled "Marketing Yourself".


PRODUCT DETAILS

ISBN-13: 9781582121062
Publisher: American Pharmaceutical Association
Publication date: January, 2007
Pages: 333
Dimensions: 149.00 x 226.00 x 17.00
Weight: 476g
Availability: Contact supplier
Subcategories: Pharmacology

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