Main description:

This volume brings together valuable and innovative research in several areas of sports, including coaching, collegiate sports, sports careers, sport psychology, and sports media and professionalism. Written by a variety of distinguished researchers and scholars, as well as accomplished coaches and athletes from around the world, this book informs sports theory and sports practice. It provides readers with historical perspectives and contemporary analyses of sports management and participation, as well as unique insights into several sports through national and international case studies.The volume offers concepts and data that have applications in such disciplines as business and management, career development, communications, cultural studies, exercise science, kinesiology, law and governance, marketing and branding, media, medicine and physiology, mental health and psychology, sociology, and technology. It will inform readers as they draw insights to develop best practices in a variety of sports.