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Published February, 2013
By Christine Jorm
Publisher: Gower Publishing Ltd
Rating:

in-stock
Change in the medical profession carries with it disturbing features - established practitioners are no longer sure what to recommend to their trainees about how to think and act.In Reconstructing Medical Practice, Dr Jorm concludes that regulation, despite its recent proliferation, is a clumsy and limited tool to ensure good care.

Paperback / softback
£25.00
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Published April, 2012
By Christine Jorm
Publisher: Gower Publishing Ltd
Rating:

in-stock
Examines how doctors see healthcare and their place in it, why they remain in medicine and why they are limited in their ability to lead change in the current system. This title concludes that regulation, despite its recent proliferation, is a clumsy and limited approach to ensuring good care.

Hardback
£65.00
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Published August, 2011
By Mr Clive Tobutt
Publisher: Gower Publishing Ltd
Rating:

in-stock
Alcohol is a drug of dependence. This guide explores alcohol's nature and scale, providing a range of ideas and techniques to help create a policy in the workplace and develop appropriate and effective measures for monitoring and tackling alcohol abuse.

Hardback
£110.00
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Published October, 2010
By Bill Byrom and Brian Tiplady
Publisher: Gower Publishing Ltd
Rating:

in-stock
Patient self-reported data has become increasingly important in today's clinical trials. Regulators and the industry have become increasingly aware of the limitations of recording patient reported outcomes data on paper. This book also reviews the FDA guidance, and provides a very contemporary view on this important subject.

Hardback
£95.00
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Published December, 2006
By Madhu Davies and Faiz Kermani
Publisher: Gower Publishing Ltd
Rating:

in-stock
Vast global resources are ploughed into the delivery of treatment interventions. In all cases, unless the recipient is engaged with the process and understands why the intervention has been offered and the part they play in its success, compliance will be an issue. This book aims to explore the factors which drive compliance.

Hardback
£90.00
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Published November, 2006
By Gunter Umbach
Publisher: Gower Publishing Ltd
Rating:

in-stock
Useful for every marketing professional faced with the challenge of using marketing to convert scientific data into sales. This book offers you practical knowledge on how to use medical research data to maximise the revenue from your products. It is accompanied by a CD-ROM, containing PowerPoint slides supporting several techniques.

Hardback
£99.00
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Published November, 2006
By Dawn Hillier
Publisher: Gower Publishing Ltd
Rating:

in-stock

Hardback
£60.00
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