Published May, 2013
By Fabio Babiloni, Giovanni Vecchiato, Patrizia Cherubino and Arianna Trettel
Publisher: Springer (Springer-Verlag Berlin and Heidelberg GmbH & Co. K)
Series: Biosystems & Biorobotics
Rating:
Availability: Available

In this book the authors describe their original research on the potential of both standard and high-resolution electroencephalography (EEG) for analyzing brain activity in response to TV advertising.

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Published March, 2013
By Jose L. Pons, Diego Torricelli and Marta Pajaro
Publisher: Springer (Springer-Verlag Berlin and Heidelberg GmbH & Co. K)
Series: Biosystems & Biorobotics
Rating: 1.00
Availability: Available

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